MotorCity showcased at Autosport International Show in Birmingham, UK

Dubai, January 9, 2008: Union Properties PJSC (UP), one of the leading property developers in the United Arab Emirates will showcase its 38 million square feet MotorCity project at Autosport International Show, held in Birmingham on January 10 and 13, 2008. MotorCity is a development based on a unique automobile and motor sport theme that includes residential, business, sports and leisure opportunities.

MotorCity showcased at Autosport International Show in Birmingham, UK “A trade show like Autosport International that brings together the industries of international motorsport is the ideal platform to showcase MotorCity abroad,” said Simon E. Azzam, Chief Executive Officer, UP. “Our aim is to enhance and increase the interest of motorsport in the Middle East for motorsport and race enthusiasts, and create a hub for the automobile sector in the region. This is our second participation at the Autosport International Show, it provides us with direct access to the automobile sector trade visitors who will all have the opportunity to be familiar with MotorCity and understand the diversity of development’s residential, business and leisure components.”

MotorCity is ‘a city within a city’ that includes five project components: Dubai Autodrome that caters to motor sport and race enthusiasts; F1 Theme Park in Dubai, an edutainment destination that targets the entire family; Business Park MotorCity that is set to be the regional hub for the automobile industry and businesses; and two residential areas, UPTOWN MotorCity and Green Community MotorCity that offer home owners freehold properties ranging from studios, one, two and three bedroom apartments, townhouses, family villas, bungalows and luxury villas. Every component within MotorCity represents a brand that can be recreated worldwide.

“Our projects in Dubai are branded strategically to generate international recognition and awareness in the various segments and we are keen on taking our brands overseas with projects such as MotorCity,” added Azzam. “Worldwide exposure at trade shows has provided us with the recognition we need for our quality branded projects.”

Posted by : Union Properties PJSC
Posted on : 09.01.2008 
 
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